LOS ANGELES (AP) — These days, most celebrities trade on their fame for fashion lines, fragrances, reality shows and blogs. Now, some 40 famous folks — from Scarlett Johansson to Jared Leto — will be able to trade their fame with each other.
A new line of celebrity trading cards — yes, the little cardboard ones baseball fans used to hoard — officially sanctioned by the stars themselves is being launched by entertainment product company A-List Global Media.
Called PopCardz, the celebrity trading card line is theSonia Freeman brainchild of Ted Kurie and Christian Troy, who once represented A-listers as an agent at Creative Artists Agency. To personally acquire celebrities’ permission for the cards, Troy dug deep into his CAA contacts.
“I started going around town to agents, managers, publicists and lawyers that I knew in these artists’ lives,” said Troy. “I pitched it as a simple and great idea, using these movie and TV stars’ likeness to reach a young demographic in a really special way. We were really looking for artists who were credible and popular — but not because of scandal.”
So don’t except Paris Hilton, Lindsay Lohan or Britney Spears cards this go ’round.
The star power in the celebrity trading card collection is sprinkled with tween powerhouses (Cole and Dylan Sprouse, Ashley Tisdale, Raven-Symone), starlets (Megan Fox, Jessica Biel, Hayden Panettiere, Jessica Alba, Christina Ricci) and a few leading men (Dwayne “The Rock” Johnson, Anton Yelchin, Giovanni Ribisi, Chris Evans).
PopCardz will be sold in stores in five-card packs beginning in November. Proceeds will given to the celebrities’ charities. Each card will have a unique 10-digit access code printed on it that will provide additional online content at PopCardz.com.
Source: AP
8 Comments so far
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So, Jared will be having his own card then?
That’s cool! I totally want one!
By 4evernitenevrday on 10.25.08 3:16 pm | Permalink
i still cant understand what it means
trade their fame with each other???
what’s the meaning?
i think i should study harder on english!!!
By tiffany on 10.26.08 8:06 am | Permalink
why i cant register???
i’ve tried thousands of times but i still can’t see the Captcha Image Verification
By tiffany on 10.26.08 8:10 am | Permalink
Wonder what picture will be on Jared’s?
And this is like you buy a pack with 5 in it right, and you don’t know whos in it?
If so it’ll be quite anoying to try and get ours hands on the Jared one.. hehe.
By LonesomeMovieAngel on 10.26.08 12:30 pm | Permalink
I would like to say Jared that you are a great actor, I just saw Chapter 37, and you were marvelous in acting that part, Mark Chapman. You even look like him and you wholly engrossed his personality. Well done, I think you are marvelous and great looking. How did you gain the weight and how did you lose the weight. Thanks for you in the world.
By Kat on 10.26.08 7:39 pm | Permalink
That is Chapter 27, thanks
By Kat on 10.26.08 7:41 pm | Permalink
Yeah if it’s in a pack, then they’re hoping people will start trading the harder to get ones on places like ebay and start some big craze that’ll make them a pot of money! Lets see how it goes, love this site by the way, came across it by chance. Funny thing is I always admired Jared for his acting and came across his music by chance flicking through the music channel, saw this fab video from yesterday, and just remember being blown away by it. Then it was hang on a minute…isn’t that Jared Leto, his bands really good. Then I saw the kill and it just confirmed it. Great band! end of story. full stop.
By blind faith on 10.27.08 10:02 am | Permalink
I totally know what you mean blind faith. That is similar to the way I discovered 30 STM and rediscoverd Jared Leto who I originally enjoyed on My So Called Life. He’s quite amazing and I am so happy he had this opportunity to excel at his music.
By Angelica on 10.28.08 2:01 pm | Permalink
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